Hot Jam of the Day: Now Now, “Yours”

Screen Shot 2017-09-20 at 12.33.19 PMNow, Now

Digital Single
Synth-pop is rarely known for its restraint, but the second single from the Minneapolis duo’s first album in 5+ years manages to shoot for the stars while keeping its feet firmly planted on the ground. A lot of that comes from vocalist KC Dalager, who isn’t really a CRJ-style belter. Rather, she prefers to move with an arrangement rather than bombastically wrestle it into submission. “Yours” is indicative of this approach. In most hands, this same track would have the BPM, vocals, and drums amped up, turning this into a hands-up, shout-along instead of the mid-tempo, swishy seducer that it became.

Posted on by TP1.COM in Hot Jam of the Day

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